Ashes

A Non Smoking Generation (ANSG) have started a collaboration with Swedish jewelry retailer Glitter. In order to celebrate ANSG's 30th anniversary, Glitter have created a jewelry collection called Ashes. Ashes will be sold during the month of November in all of Glitter's 80 Swedish stores.

In the press release you can read that according to a survey, 41% of second year high school female students are smoking. 41%! That's a lot!!!!. You can also read that half of Glitter's income from the Ashes jewelry line will be donated to ANSG and their work. Good intiative Glitter, way to go! :)

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