What this blog is all about

Ambivalent is NOT what one would normally call me, but when deciding to start this blog I had no idea what to call it.

The purpose of the blog is to gather information on diverse subjects that interest me, subjects that I would like to learn more about. These subjects consist of, but are not limited to;
event management
marketing strategies (such as "guerrilla marketing")
branding strategies (such as "lovemarks")

Since I couldn't settle for one interesting subject and/or name I combined them: "Love" from lovemarks and "Event" from event management.